Part of Booked · free for your first 2 months
Social media for contractors: look as busy as the remodeler they're comparing you with
Your finished jobs, posted on Facebook, Instagram, LinkedIn and your Google profile, written in your words, 8 posts a month. For remodelers, builders and construction companies who do great work and never have time to post it.
Example · Instagram
- 2 months free with Booked, then $67 a month if you keep it
- Written from your own jobs and photos
- You approve the batch once
- We never promise leads from posts
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01 · What we post for you
Your finished jobs, posted for you
8 posts a month for Facebook, Instagram, LinkedIn and your Google profile, written from your own jobs and photos. Free with Booked for your first 2 months, then $67 a month if you want them to keep going.
Example · Instagram
Before and after: a 1990s hall bath in Summit, finished in 9 days. New tile, a walk‑in shower and a vanity with real storage.
Example · Facebook
Deck season starts early. Now booking spring decks and patios in Westfield and Cranford. Free estimates, and we reply the same day.
Example · Google Business Profile
Example posts for an example business. Yours are written from your own jobs and photos.
- Send us your best jobs
Photos of work you are proud of, before and after if you have them. Or we start with the photos already on your Google profile and website.
- We write and schedule them
8 posts a month in your words, one job at a time, written for each platform and scheduled ahead.
- You approve once
You look over the batch and say yes. Then the posts go out on their own, and your pages stay active.
Our honest line on social media: posts help a homeowner who already found you trust you. They are not where most remodeling jobs come from, so we never promise leads from them. The leads come from your follow‑up and from being found on Google.
02 · What goes out
Four kinds of posts, all from your real work
No stock photos, no memes, no "Happy Monday". Homeowners hiring a remodeler want to see jobs like theirs, finished well, near them.
- Finished jobsThe kitchen you just handed over, with the photos and the town. The post most homeowners stop on.
- Before and afterTwo photos and one sentence about what changed. Nothing shows the work better.
- Your reviewsA thank‑you when a customer leaves a review, so the next homeowner sees it twice.
- Seasonal offersDeck season, holiday kitchens, spring bathrooms: the same offers your old list hears about.
03 · It comes with Booked
The posts are the bonus. The follow‑up is the point.
Booked follows up every estimate until you hear yes or no, brings back your old leads and answers every new inquiry in a minute. The social posts come with it for your first 2 months.
Booked
$297 a month
Start today: $774, then $297 a month month to month
$774 is your first month plus the one‑time $477 setup. Stop any month with 30 days' notice.
- Estimate follow‑up until you hear yes or no
- Old leads and past customers brought back
- A review request after every job, with follow‑ups
- Instant reply to every new inquiry, and a booking link
- Missed‑call text‑back and call connect
- Estimate visit confirmations and reminders
- One inbox and the mobile app
- Bonus 2 months of social posts, written and scheduled
The other way to pay
Don't want a monthly fee? Pay per job. No setup and nothing monthly. You pay a share of the price of each new job we bring you, whether that's 2 jobs or 20, and nothing in a month we bring none. It runs on a signed agreement, so we both stick with it, and we set the terms with you on your audit.
Ask about pay per job04 · Every part of Booked
Every other place you're losing jobs, closed at the same time
- Booked
Estimate follow‑up
Day 2, 5, 10 and 21, until a yes or a noHow it works - Booked
Old leads and past customers
Old estimates and past clients, back in touchHow it works - Booked
Review requests
Asked in person, then followed up kindlyHow it works - Booked
Speed to lead
Every form and message answered in a minuteHow it works - Booked
Missed‑call text‑back
A text from you in under a minuteHow it works - Booked
Online booking
Visits booked and remindedHow it works - Booked
CRM and mobile app
One inbox, one pipeline, on your phoneHow it works - Add‑on
After‑hours phone assistant
Calls answered when you are closedHow it works - One plan
All of Booked, one plan
Every part above, set up for you and checked every month, on the website and phone number you have now.How Booked works
05 · Questions
Social media for contractors: what owners ask
Do contractors really need social media?
Not to go viral. Most homeowners look you up before they call back, and a Facebook page or Instagram with recent finished jobs shows a busy, real business. A page that went quiet two years ago raises a question you never get to answer. Paid ads are a separate question, covered in our post on Facebook ads for contractors.
Which platforms do you post on?
Facebook, Instagram, LinkedIn and your Google profile. The same job, written for each one. On LinkedIn the posts go to your company page, or to your own profile if you don't have one.
What about TikTok?
TikTok takes video only, and the bonus posts are photos and words from your jobs, so TikTok isn't in it today. If short videos from your job photos would help you, ask us on your call.
Will social media posts bring me leads?
Sometimes, but we don't promise it, and be careful with anyone who does. Posts mostly do their work when a homeowner who already found you checks you out. The leads come from following up the estimates you send and from being found on Google.
What do I need to send?
Photos of jobs you are proud of, before and after if you have them, and the town each one is in. Or we start with the photos already on your Google profile and your website.
Who writes the posts?
Our team writes them from your jobs, in your words, and you approve the batch before anything goes out.
What happens after 2 months?
We ask you in month 2. Keep the posts going for $67 a month, added to Booked and month to month like the rest, or stop and pay nothing more for them.
How many posts do I get?
8 posts a month, each one on Facebook, Instagram, LinkedIn and your Google profile, written from your own jobs and photos.
Is it really free?
For your first 2 months, yes: it's a bonus in Booked. After that it's $67 a month if you want to keep it, and nothing if you don't.